SASSEUR Group is a large international chain group of premium outlet malls and one of the Top 500 Chinese Service Enterprises, sponsor of the first outlet mall REIT in Asia listed in SGX as the financial demonstrative project of China-Singapore (Chongqing) Initiative on Strategic Connectivity. With 30 years’ experience focusing on the outlet mall operation lead by its unique art commerce DNA and “A × (1+N) × DT” business model, under the guideline of the SASSEUR Super Thinking system that features emotional thinking, aesthetic thinking, scene thinking and capital thinking, SASSEUR Group has grown into a prominent outlet mall chain brand of Asia, leading the development and innovation of the global outlet industry.
SASSEUR Group has maintained an average annual compound growth of up to 30% from 2008-2019. The company runs 15 super outlet malls across China, respectively in Chongqing, Hangzhou, Chongqing Bishan, Nanjing, Hefei, Kunming, Changchun, Xi’an, Guiyang, Changsha, Lanzhou, Yangzhou, Xiamen, Shanghai and Shenzhen, with a total VIP number of 5 million, an overall investment of over 20 billion RMB and an overall area of over 2.4 million sqm. The annual sales revenue of SASSEUR Group is 15 billion RMB. SASSEUR Group creates 80000 jobs nationwide and contributes corporate tax of 1 billion RMB, generating significant economic and social value for every city that SASSEUR Outlets operate in.
Leveraging the strategic international capitals, SASSEUR Group has established its mission as to become the No.1 brand in global outlet industry. SASSEUR Group aims to integrate the resources of the whole industry chain to eventually form a super outlet global business ecosystem, providing Chinese innovative business intelligence to the sustainable development of the global outlet industry.